Where to find innocent smoothies

Further help and support came from Mike Lord, a businessman who ran a Welsh-based juice firm. After Innocent secured deals with all the main UK supermarket groups - helped by buying up billboard advertising near their head offices - its sales rocketed, and continued to grow strongly until everything went wrong in Coca-Cola then immediately invited them to remain on the board, as advisors, which they remain to this day.

More The Boss features, which every week profile a different business leader from around the world:. While not attending Innocent board meetings, its three co-founders now run their own investment firm called JamJar. Showing that they have an eye for talent, they have invested in such successful firms as food delivery business Deliveroo, and snack food company Graze.

Richard also regularly attends events that give support and advice to business start-ups; such as those organised by Plusnet Pioneers, a scheme run by broadband provider Plusnet. He also is active in the Institute of Directors' IoD 99 network for entrepreneurs. Alex Mitchell, founder of IoD 99, says: "The UK has undergone an entrepreneurial revolution in recent years, and Innocent were one of the businesses leading the charge.

Where Innocent led, many of our members have followed. Richard's says his core advice to anyone thinking of setting up their own firm is not try and do it all by yourself. Image source, Newscast. Image source, Innocent. The brand is now one of Europe's largest producers of smoothies and fruit juices. Transparency 3. Workers Benefits Worker Ownership 0. Community Job Creation 1. Local Involvement 1. Environment Land, Office, Plant 5.

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